This registration page may not work well in Internet Explorer. Please use a different browser to complete your registration.

Groundwork Series I: From Vision to Viable Business

March 5, 2026 4:00 PM - 6:00 PM (EST)

Description

Event is open to both Chamber members & Non-members

Not yet a Chamber member and interested in attending future events at the member rate and other exclusive opportunities for upskilling, networking, and more? Contact us here to learn more.



From Vision to Viable Business

A multi-part business education series designed to help entrepreneurs build strong business plans, clarify their marketing strategy, and develop the right team and systems for long-term successes. 

Attendees can sign up for all 3 sessions, or select an individual session only.  Each session will be held from 4-6 p.m. at Pursuit, 19 British American Boulevard East, Latham, NY 12110.

Session and/or Full Series fees are non-refundable. If for some reason you cannot attend, cancellation is not necessary.


Session 1: Laying the Foundation
Date: March 5, 2026

Every successful business starts with a solid foundation. Laying the Foundation is a hands-on business planning session designed to help entrepreneurs move from idea to intention—and from intention to action.

In this session, participants will break down the essential components of a strong business plan, gaining clarity around their mission, vision, target market, and value proposition. We’ll focus on translating big ideas into a clear, structured plan that can guide decision-making, support funding opportunities, and set the stage for sustainable growth.

Whether you are in the idea phase or already operating without a formal plan, this session will help you strengthen the backbone of your business and ensure your vision is built on something viable, realistic, and scalable.

Participants will walk away with:

  • A clearer understanding of the purpose and power of a business plan
  • Key foundational elements needed for long-term sustainability
  • Practical tools to begin (or refine) their own business plan
  • Confidence in aligning their vision with real-world execution

This session is ideal for entrepreneurs who are ready to stop guessing and start building - with intention.



Session 2: Marketing With Intention
Date: April 2, 2026

Great ideas don’t sell themselves - clear, intentional marketing does. Marketing With Intention helps entrepreneurs move beyond random posting and inconsistent messaging and into strategic, purpose-driven marketing and branding.

This session focuses on building a brand that clearly communicates who you are, who you serve, and why your business matters. Participants will explore how to align their brand identity, messaging, and marketing channels with their business goals -so every touchpoint works with intention, not guesswork.

We’ll break down the fundamentals of branding, identify ideal customers, and discuss practical marketing strategies that are realistic, sustainable, and aligned with where your business is right now.

Participants will walk away with:

  • A clearer understanding of management and leadership responsibilities
  • Tools to define roles, workflows, and accountability
  • Insight into when and how to build or expand a team
  • Strategies for creating systems that support growth, not burnout

This session is ideal for entrepreneurs who are ready to lead with confidence, delegate with intention, and build a business that can grow without breaking.




Session 3: Organizing for Growth
Date: April 30, 2026

Growth without structure leads to burnout, confusion, and stalled momentum. Organizing for Growth is a management and team-building session designed to help entrepreneurs prepare their businesses for sustainable expansion.

This session focuses on the internal side of business growth—how to organize roles, responsibilities, and systems so the business can grow without relying on the owner to do everything. Participants will explore management fundamentals, team structure, workflow design, and how to build support systems that align with both current capacity and future goals.

We’ll discuss when to hire, what to outsource, and how to create clarity within a team—even if that team is currently just one person. The goal is to help entrepreneurs move from survival mode into intentional leadership.

Participants will walk away with:

  • A clearer understanding of management and leadership responsibilities
  • Tools to define roles, workflows, and accountability
  • Insight into when and how to build or expand a team
  • Strategies for creating systems that support growth, not burnout

This session is ideal for entrepreneurs who are ready to lead with confidence, delegate with intention, and build a business that can grow without breaking.


Hosted by










 

Time

There are 3 sessions:  3/5, 4/2 and 4/30/26. Every session will be from 4-6 p.m.

Location

Pursuit


All sessions will be held at Pursuit, 19 British American Boulevard East, Latham, NY 12110.

Pricing

$10 per person per session

$30 per person for all 3 sessions

View Event

Contact Information

Capital Region Chamber
Name: Karen Maxwell
Phone: 518-431-1445
Email: kmaxwell@capitalregionchamber.com
We're sorry. No registrations are currently available. You may wish to contact the event organizer for assistance.
{{ vm.EventInfo.ErrorMessage }}

Select Registration Options

Edit
{{vm.regWarningMessage}}
{{vm.regAlertMessage}}

Exhibitor Opportunities

Name Price Att Qty
{{ et.Name }}
{{ et.IncludedAttendeesCount }} {{ et.AttendeeRegType.RemainingPerType }} Remaining {{ et.AttendeeRegType.RemainingPerType * -1 }} on Waiting List {{ et.AttendeeRegType.RemainingPerType * -1 }} Over Limit
{{ et.Remaining }} Remaining
 Sold out

Attendee Registration Options Total Remaining: {{ vm.EventInfo.VacantSpotsPerEvent }}

Waiting List Available
{{ vm.stats.totalAttendeesCount }} Registered , {{ vm.OverallOverAmount() }} on Waiting List , {{ vm.OverallOverAmount() }} Over Limit
Name Price Qty
{{ rt.Name }}
{{ rt.IsMemberOnly ? ' (Members Only)' : '' }}
Limit: {{ rt.LimitPerPurchase }}
Included Attendees: {{ rt.AttendeesCountPerOneRegistration }}
{{rt.Price | currency }} {{rt.PriceAfterDiscount | currency }} {{ rt.Price | currency }}
{{ rt.RemainingPerType }} Remaining
{{ rt.RemainingPerType * -1 }} on Waiting List
{{ rt.RemainingPerType * -1 }} Over Limit

{{'[[Sponsorship]] Opportunities' | localizeString:'['}}

Name Price Att Qty
{{ st.Name }}
{{ st.IncludedAttendeesCount }} {{ st.AttendeeRegType.RemainingPerType }} Remaining {{ st.AttendeeRegType.RemainingPerType * -1 }} on Waiting List {{ st.AttendeeRegType.RemainingPerType * -1 }} Over Limit
{{ st.Remaining }} Remaining
 Sold out
Continue

Registration Information

Edit

Exhibitor - {{er.Name}}

Exhibitor #{{ $index + 1 }}

Total: {{exhibitor.TotalPrice | currency}} {{ exhibitor.IsBenefit ? "- Included as a Benefit" : exhibitor.IsDiscounted ? "- Discounts have been applied" : ""}}
Exhibitor Directory
Primary Contact
Booth Information
Additional Information
Additional Items

Attendee - {{er.Name}}

{{ att.getAttendeeTerm(vm.EventSettings.AdditionalAttendeesTerm, $index) }} #{{ att.getAttendeeIndexDisplay(vm.EventSettings.AdditionalAttendeesTerm, $index) }}

Total: {{att.TotalPrice | currency}} {{att.DiscountMessage | localizeString:'['}}
A No Show fee is being assessed for {{fee.EventName}} on {{fee.EventStartLocalTimeString}}.
More Information Less information

Address

Phone

Additional Information
Event Sessions

{{slot.Name}}

{{$select.selected.SessionName}}
(full)
{{slot.SelectedSession.SessionDescription + (slot.HasFees ? " (Price: " + (slot.PriceTotal | currency) +")" : "")}}
Additional Items

{{'[[Sponsorship+]]' | localizeString:'['}} - {{er.Name}}

{{'[[Sponsor]]' | localizeString:'['}} #{{ $index + 1 }}

Total: {{sponsor.Price | currency}}
Continue

Additional Items

Edit

{{(vm.EventInfo.Terms.Donation || "Fundraising") + " Opportunities"}}

Campaign Name Item Description Amount
{{item.CampaignName}} {{item.Description + (item.ShowMinimumPrice && item.MinimumPrice ? " (Min: " + item.MinimumPrice + ")" : "")}}
Continue

Complete Registration

Edit

Terms & Conditions

No Show Policy

{{ vm.EventInfo.EventSettings.NoShowPolicy }}

Enter Promo Code

Billing Contact

Registration Protection
This event is synced to a webinar so no confirmation email will be sent from GrowthZone.

Thank you to our {{'[[Sponsor+]]' | localizeString:'['}}