BusinessU: LinkedIn For Humans - How to Use your Profile and Content to Engage with Authenticity

Thursday, June 6, 2024 (8:30 AM - 10:00 AM) (EDT)

Description

Online registration is closed for this event. If you would like to attend please email Jennifer Sims, walk-ins are welcome.


LinkedIn, with one billion users, is the number one B2B networking social platform. While there are millions of people leveraging the platform, many struggle to ‘be human’ and utilize this amazing tool. While salespeople, small business owners and solopreneurs struggle with finding a balance between marketing themselves on the platform and engaging authentically, they are also bombarded with spam and self-centered, salesy content on a daily basis.

This session we will cover important, foundational aspects of leveraging LinkedIn to position ourselves as professionals as well as being branded appropriately:

  • Your Profile - How do you show up?
  • Your Content - What to post and how to leverage content to start conversations.


Some of the changes that LinkedIn has undergone as well as new features you may not be aware of will also be discussed.

Instruction by Bill McCormick, Digi-Sales, LLC



Presenting Sponsor



Capital Region Chamber
5 Computer Drive South
Albany, NY 12205-1608 United States
Event Contact
Jennifer Sims
518-431-1418
Send Email
Thursday, June 6, 2024 (8:30 AM - 10:00 AM) (EDT)
Categories
BU
Powered By GrowthZone